Million Dollar Red

Million Dollar Red by Benjamin Moore is a warm deeper color. It will usually read warm in most homes rather than a sharp pure white.

Million Dollar Red sits in the red or pink family. Its hue is about 3°, which keeps it in that range on the color wheel.

Brightness is about 12%. Saturation is around 61%. Lightness (HSL L) is roughly 44%. Hue is close to 3°. The hex value is #b5332c. The RGB value is 181, 51, 44.

Million Dollar Red has brightness around 12%. It is deeper, so it usually looks best in rooms with fair to strong daylight, where there is enough light to show the color.

You can match Million Dollar Red with simple whites for trim and ceiling, or with nearby neutrals from the same brand. The similar colors and complementary colors on this page are a good starting point for pairing.

Million Dollar Red works well as an accent on one or two walls, in cozy rooms, or in spaces with stronger daylight where a deeper color will not feel heavy.

Million Dollar Red is softer than a pure untinted white. The warm undertone and deeper color feel more gentle on the eye, so it tends to look calmer and less stark on large walls.