Indi Go-Go

Indi Go-Go by Benjamin Moore is a cool deeper color. It will usually read cool in most homes rather than a sharp pure white.

Indi Go-Go sits in the blue family. Its hue is about 215°, which keeps it in that range on the color wheel.

Brightness is about 9%. Saturation is around 25%. Lightness (HSL L) is roughly 36%. Hue is close to 215°. The hex value is #445772. The RGB value is 68, 87, 114.

Indi Go-Go has brightness around 9%. It is deeper, so it usually looks best in rooms with fair to strong daylight, where there is enough light to show the color.

You can match Indi Go-Go with simple whites for trim and ceiling, or with nearby neutrals from the same brand. The similar colors and complementary colors on this page are a good starting point for pairing.

Indi Go-Go works well as an accent on one or two walls, in cozy rooms, or in spaces with stronger daylight where a deeper color will not feel heavy.

Indi Go-Go is softer than a pure untinted white. The cool undertone and deeper color feel more gentle on the eye, so it tends to look calmer and less stark on large walls.